How do I sell my truck? You have to keep that in mind!

Gabriel Böhm

Gabriel Böhm is Director Strategy & Operations at truckoo, the digital platform that is redefining commercial vehicle trade in Europe. With a passion for innovation and efficiency, he shapes the strategic direction and drives operational excellence to connect sellers and buyers smarter, faster and more transparently.

How do I sell my truck? It's important to keep that in mind!

  1. Step - refurbish the truck
  2. Step - Where to sell?
  3. Step - Determine the residual value of the truck
  4. Step - Create truck ad
  5. Step - Get quotes
  6. Step - test drive
  7. Step - Negotiation
  8. Step - The truck sale

Step 1 - Prepare the truck

Why preparation is important: Refurbishing your truck can significantly increase the selling price. Even if minor damage to the body or signs of use do not directly affect the value of a vehicle, optical processing can make the vehicle significantly more attractive to potential buyers. Vehicles that are well maintained and presented in a clean condition generally command higher prices.

What types of treatment are there and when does which make sense?

  • Optical processing: Washing, polishing, and removing scratches or stains can improve the visual appearance of the vehicle. You should also pay attention to the interior — thorough cleaning of the seats, floor mats and cockpit can increase the value.
  • Technical preparation: This includes repairs and maintenance work that improve the technical condition of the truck. For example, renewing the TÜV can create trust and convince the buyer that the vehicle has no hidden defects.

Minor cosmetic repairs: Dents, scratches, or damaged lights can reduce the value. A quick repair of these minor damages can therefore increase the selling price.

Step 2 - Where to sell

Local retailers and trade-in:

  • advantages: Quick and easy, no need to worry about sales processing or transportation.
  • Disadvantages: New car dealers and local dealers usually offer 10-15% less than the market price as they have to add the vehicles to their inventory.

Online platforms (e.g. mobile.de, eBay Kleinanzeigen):

  • advantages: Direct contact with buyers, opportunity to get a higher price as you can determine the market value yourself.
  • Disadvantages: Time-consuming as you have to wait for offers, and there is always a risk of fraud or dubious inquiries.

Sales via Truckoo:

  • advantages: Access to over 500 dealers from 23 countries, vehicle data is translated into 14 languages so you can address an international market. You save time and effort by connecting directly with verified buyers.

Disadvantages: No significant drawbacks, as the process is completely secured and made simple by Truckoo.

When purchasing a new vehicle at the same time, trade-in is always an option. Others go through your local retailer in the area. The following applies to both: on average, 10 - 15% lower sales prices are achieved for used trucks. The explanation is simple. Before the trucks finally reach the buyer and user, they were at least 2 dealers. And every truck buyer wants to earn something. Another way is via mobile de, Truckscout or eBay Classifieds. However, language barriers and unreliable prospects cause frustration. We're going a different way. truckoo is the only point of contact. Vehicle data has been translated into 14 languages. More than 500 dealers from 23 countries place bids on their trucks. Simply start the sales process here.

Step 3 - Determine the residual value of the truck

The residual value of a truck is influenced by many factors, such as brand, model, condition and demand. Platforms such as Truckoo use automated tools to determine realistic market values based on current sales data.

Why use Truckoo to determine the residual value?

  • Market-specific valuations: Truckoo uses market data from numerous sources to provide accurate pricing. In contrast to classic online exchanges, which only show dealer sales prices, Truckoo takes into account all relevant market factors and specific demand to determine the real purchase price.

Reliable data: Truckoo scans and combines regularly updated sales data from across Europe to accurately reflect market value.

Step 4 - Create truck ad

What makes for a good ad? A well-created advertisement provides clarity and trust. The most important components are:

  • Clear, high-resolution images: Pictures that show the vehicle from multiple perspectives, including details such as optional equipment.
  • Technical data: All relevant vehicle data such as year of manufacture, mileage, special equipment and vehicle history.
  • Transparent information: Damages or deficiencies should be openly communicated to avoid misunderstandings.

Truckoo's standard: Truckoo offers a professional system that allows you to automatically create the ad with the most important vehicle data and images. The system ensures that your ad is understood internationally — in 14 different languages. This increases the chances of selling faster and at a better price.

Step 5 - Get offers

How to get multiple offers:

  • Automated offer aggregation: With Truckoo, you can automatically obtain offers from international retailers without having to worry about contacting them manually. This maximizes the number of offers without additional effort.
  • International reach: Dealers all over the world can access your vehicle, which increases the chance of a higher bid due to increasing demand.

Truckoo's advantage: Truckoo bundles all offers and compares them transparently so that you can make the best decision based on the highest bid. In this way, you minimize effort and maximize selling price.

6th step - test drive

What is important during a test drive?

  • Document the agreement in writing: Make sure that all details of the test drive are recorded in writing. This includes the condition of the vehicle before the trip, liability issues and insurance and fuel agreements.
  • Safety: Before the test drive, collect a copy of the driver's license and request confirmation of liability.

Truckoo's partner workshop: Truckoo's partner workshop will help you professionally check the vehicle before the test drive and document any technical defects. This increases buyer confidence and minimizes potential disputes.

Step 7 - Negotiation

Negotiations on site, particularly with “carpet retailers,” can be stressful and opaque. Digital platforms such as Truckoo, on the other hand, offer the advantage of transparency and efficiency.

Benefits of digital negotiation:

  • Speed and simplicity: You don't have to travel from dealer to dealer or engage in lengthy discussions.
  • Secure payment methods: Truckoo offers secure online payments, which eliminates risks, such as the risk of fraud or checks.

Negotiate without pressure: Since the entire process is done online, you have plenty of time to review the best offers and make an informed decision.

Step 8 - Selling trucks

Truckoo simplifies the entire sales process by allowing sellers to sell their vehicles quickly and securely — without additional intermediaries or unnecessary effort. The sale is carried out via a secure, transparent platform, which enables contact with international retailers and ensures fast processing.

Why is selling with Truckoo so easy and successful?

  • International reach: By connecting with 500+ retailers from 23 countries, you get the best deals worldwide.
  • Secure processing: The sales process is transparent and is carried out without hidden fees.

Automated assessment: Accurate pricing and automatic offer aggregation save you time and effort.

Conclusion: Successful truck sales made easy with Truckoo

By following the steps above and using Truckoo to sell your truck, you optimize the sales process and get the best price. The advantage of a digital platform like Truckoo is time savings, international reach and secure, transparent processing — everything you need to successfully sell trucks.

Want to know more about selling trucks? In our comprehensive guide, you will learn how to optimally prepare, value and sell your used truck — step by step.📘 To the truck sales guide

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